Amazon.de
Amazon.de sales channel development, SEO, PPC, FBA testing and brand work.
01
Challenge
Build and develop Amazon.de as a scalable marketplace sales channel for own-brand products.
02
Analysis
Competitor analysisProduct positioningKeyword researchSearch TermsSales reportingFBA profitability
03
Solution
Product listingsAmazon SEOAmazon AdsBrand RegistryA+ ContentBrand StoreA/B testing
04
Implementation
PPC campaign managementSearch Terms optimizationBudget management up to EUR 5,000/monthFBA analysis and testingReporting
05
Results
15,000+ EUR monthly salesAverage ROAS around 7Top 2-3 category positionsHelium10 Listing Score 10/10Product rating around 4.9 stars
06
Lessons learned
Amazon growth needs SEO, PPC and content working togetherSearch Terms are a direct optimization loopFBA should be tested through profitability, not assumptions
07
Technologies
Amazon Seller CentralAmazon AdsHelium10FBABrand Registry